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Sreemanti Sengupta

ekfhjihi@jwilmps.com

Articles Written By Sreemanti Sengupta

how swadeshi brands benefitted from rabindranath tagore’s iconic stature

How Swadeshi Brands Benefitted From Rabindranath Tagore’s Iconic Stature

Tagore’s involvement with Swadeshi advertising had the atypical pattern of the ‘ours is better than yours’ – understandable in a market where everything is too new to be loved in itself, and easier to be pitted against a common enemy.

celebrating satyajit ray in times of rising intolerance in bengal

Celebrating Satyajit Ray in Times of Rising Intolerance in Bengal

remembering pradip choudhuri the trilingual poet of bengal s hungry generation

Remembering Pradip Choudhuri, the Trilingual Poet of Bengal's Hungry Generation